Design is storytelling—made tangible.
I’m an experiential designer who tells brand stories through space.
With over 10 years of experience across live events, festivals, cultural institutions, and experiential marketing, I create immersive, story-driven environments that translate ideas into physical form. My work sits at the intersection of visual storytelling, spatial design, and real-world execution—where concept meets craft.
I specialize in scenic and experiential design, technical drafting, and photorealistic visualization, guiding projects from early ideation through installation. Whether developing a large-scale brand activation, a VIP hospitality environment, or a public-facing cultural experience, I balance creative ambition with technical precision, budgets, and tight timelines. I’m comfortable owning the full creative process—concepting, deck development, design direction, client presentations, vendor coordination, and on-site execution.
At the core of my practice is a belief that strong experiential design starts with story: understanding the message, the audience, and the moment, then shaping space to support that narrative in a meaningful, memorable way.
Selected Work History
Experiential Designer | LDJ Productions | NY,NY
I lead immersive brand experiences from concept through installation, designing large-scale environments for live events and cultural moments. Recent work includes Bruichladdich at SXSW, L’Oréal Professional, The Atlantic Festival, USTA, Jersey Mike’s at Super Bowl LX, and Women’s Wear Daily, with audiences up to 70,000 and budgets up to $1M.
My role spans creative concepting, scenic design, CAD and technical documentation, 3D modeling, and photorealistic rendering, as well as client presentations and on-site execution—collaborating closely with fabricators and production teams to bring each environment to life.
Senior Experiential Designer | Overland Entertainment | NY, NY
At Overland Entertainment, I led concept-to-installation design for high-profile brand activations and live events, shaping immersive environments under fast-paced, agency timelines. My work included experiences for Veuve Clicquot, Global Citizen, and Converse, spanning festivals, VIP hospitality, and influencer-driven launches.
I was promoted to Senior Designer within one year after stepping into a leadership role during a critical team transition, setting creative direction, mentoring junior designers, and delivering polished, story-driven environments through compressed schedules.
Draftsperson & Special Projects | The Public Theater | NY, NY
At The Public Theater, I supported large-scale live productions and outdoor performances through technical design, drafting, and special projects. I collaborated with designers and production leadership to translate creative ideas into fully realized scenic environments, including Shakespeare in the Park.
In addition to production drafting, I led special projects such as large-scale scenic graphics, custom wallpaper, environmental signage, and educational productions—bringing storytelling and craft into public-facing spaces.
Experiential Designer | Freeman XP | Boston, MA
At FreemanXP, I designed branded environments for trade shows and live events, creating booths, photo moments, sculptural elements, and interactive brand touchpoints. I collaborated closely with sales and production teams to translate client goals into visually compelling, production-ready experiences.
My work supported major clients including ADP, MPINCC, and the New York Auto Show, with a focus on photorealistic renderings, environmental graphics, and fabrication-ready files that carried brand narratives into physical space.
Education
Arts Management Professional Certificate
University of Massachusetts Amherst
Master of Fine Arts, Scenic Design
University of California, San Diego
Bachelor of Arts, Theater and Graphic Design
Lehigh University